Q: What is iso-active?
A: Iso-active Foaming Gel is a breakthrough technology in toothpaste. Its revolutionary delivery system disperses the toothpaste quickly, penetrating those hard-to-reach areas of the mouth, providing overall oral health care. It is available in both Aquafresh and Sensodyne, allowing consumers to choose the option best for their oral health care needs.
- For those looking for a whole mouth clean, Aquafresh iso-active foaming gel has a unique formulation that removes three times more bacteria than ordinary toothpaste.
- New Sensodyne iso-active is perfect for those who experience tooth sensitivity as it provides all around protection and sensitivity relief.
Q: How do you use iso-active?
A: Iso-active is delivered in a novel canister format and its gel-to-foam action is a result of the inclusion of isopentane. Isopentane responds to increases in temperature caused by the warmth of the mouth.
The active gel is stored in a special internal bag inside the can, known as “bag on valve” technology. The breakthrough gel is kept under pressure in the can to prevent the transformation of gel into foam from happening prior to use. When the can’s nozzle is pressed, the pressure forces the gel out of the can. In the warmth of the mouth during brushing, the gel transforms into an active micro-fine foam, generating twice the foam volume as ordinary toothpaste to penetrate hard-to-reach places.
Q: How does iso-active compare to ordinary toothpaste?
A: Generating twice the foam volume as ordinary toothpaste, new iso-active spreads active ingredients around the mouth, reaching between the surfaces of the teeth to provide a whole mouth clean.
Q: How does iso-active work?
A: Iso-active is a combination of the word ‘isopentane’ and ‘active’. Isopentane is a hydro carbon and is the ingredient that makes this technology turn from a gel into a foam.
Isopentane responds to increases in temperature caused by the warmth of the mouth. This relatively small increase in temperature produces a release of energy by the isopentane ingredient that stimulates the enhanced foaming action of the product.
Generating twice the foam volume as ordinary toothpaste, new iso-active spreads active ingredients around the mouth, reaching between the surfaces of the teeth to provide a whole mouth clean.
Its revolutionary delivery system provides overall oral health care and is available in both Aquafresh and Sensodyne, allowing consumers to choose the iso-active option best for their oral health care needs.
Q: Is isopentane in other toothpastes?
A: Iso-active, available in both Aquafresh and Sensodyne, is currently the only toothpaste that contains isopentane, making it a breakthrough technology in the toothpaste category. Iso-active only contains a small amount of isopentane.
Q: Can I brush for a shorter amount of time when using iso-active?
A: Although the activated formulation disperses active ingredients around the mouth quickly to penetrate hard to reach areas, it is still recommended to brush twice a day for two minutes as normal to ensure a thorough whole mouth clean.
Q: What is the use-up rate on iso-active; it seems like it won’t last as long as a tube?
A: The 4.3 ounce canister will provide you with the equivalent amount of toothpaste as a 4.3 ounce tube.
Q: Regarding Sensodyne iso-active, how soon will I see results with my sensitive teeth?
A: You should feel a difference within two weeks.
Q: What varieties does iso-active come in?
A: iso-active is available in five different varieties:
- Aquafresh Whitening Fresh Impact
- Aquafresh Whitening Deep Impact
- Aquafresh Whitening Lasting Impact
- Sensodyne Multi-Action
- Sensodyne Whitening
Q: What flavor does iso-active come in?
A: Iso-active comes in a variety of mint flavors.
Q: Does iso-active contain CFCs?
A: No. GSK believes that climate change is globally significant and as such has ensured that iso-active Foaming Gel complies with all aerosol regulations and contains no CFC’s. The product itself is pressurized within the canister using compressed nitrogen - an environmentally friendly propellant.
Q: Can the product be recycled?
A: Yes. Aluminum aerosols can be collected with regular drink and food cans for recycling in specialist facilities. They should not be crushed or pierced and only empty aerosols should be recycled.
Q: Why do I need to press the nozzle so hard the first time I use iso-active?
A: The first time you press the nozzle, you break iso-active’s tamper-evident seal. This therefore requires slightly more pressure the very first time you use the product.
Q: How do I control the amount of iso-active that comes of the nozzle when I dispense it?
A: Iso-active Foaming Gel is pressurized and will flow as long as you press the nozzle. For best control, place the nozzle facing down into the bristles of your toothbrush as you apply the product.
Q: How can I keep iso-active’s nozzle clean?
A: Due to the active nature of the iso-active product, some of the gel will foam up in the nozzle between uses. For best results, the nozzle should be wiped before and after use to prevent product build-up.
Q: Why did rinsing the nozzle not help to clean the iso-active packaging?
A: Iso-active’s nozzle is not designed to be washed. Instead it is recommended that the nozzle is wiped before and after use to prevent product build-up.
Q: Can I remove the nozzle from the iso-active canister?
A: Iso-active’s nozzle is not designed to be snapped open to clean inside. Opening it will stop the nozzle from working correctly. For best results, the nozzle should be wiped before and after use to prevent product build-up.
Q: What is isopentane?
A: Isopentane is a hydrocarbon that is used in a range of health and beauty products. Isopentane is the ingredient in Sensodyne iso-active® and Aquafresh iso-active® that transforms the gel to foam.
Q: Is Isopentane safe to use as an ingredient in toothpaste?
A: Yes. Isopentane is already used safely in a range of cosmetic products that are applied directly to the skin. The scientific evidence and the experience of use of isopentane in a range of personal care products across the globe all support the conclusions that this ingredient is safe and effective when used as indicated.